We have written on a number of occasions that social media is not some big special deal, but rather just another tool in the analyst and analyst relations (AR) tool box. For …
Read morePlease don’t shoot the messenger, but it is becoming increasingly clear that LinkedIn might be something some AR teams also have to start monitoring. Why? Industry analysts are using LinkedIn not just …
Read moreIt’s important to raise the visibility of your Twitter handle to increase your followers, which could then give you insights about who you should follow. One of the simplest ways to raise …
Read moreOne of the great things about social media and Twitter in particular is that they give you permission to interact with analysts outside of the normal channels. This can be a powerful …
Read moreQuestion: If I had to choose between starting an AR-Sales partnership or launching a social media initiative, which way should I go? If I did both, but with limited resources, how should …
Read moreRay dropped by the analyst and AR meet up that SageCircle hosted on Monday, January 12, 2009 in the Silicon Valley. We asked Ray (blog, Twitter handle) to explain how he uses social …
Read moreThe last few days have been interesting regarding the layoffs at Gartner and AMR. Laying off workers (about 1% of analysts for Gartner so far), canceling unprofitable events (such as Spring Symposium), …
Read moreThe new Gartner Blog Network is generating some interesting buzz in the analyst ecosystem (see Gartner ups the ante on analyst blogging – maybe 50 new bloggers). To learn more about what Gartner …
Read moreThis morning I got an interesting tweet from Forrester analyst John Rymer (bio, Twitter handle): “@carterlusher why is more analysts blogging better?” John was responding to my reply to a comment …
Read moreAt the four sessions of the “Introduction to Twitter for AR” webinar held in August, there were some interesting questions that came up. Here are answers to some of the questions. Shameless …
Read more