Interesting post by IBM’s John Simonds on back channels to analysts
Check out The Back Channel, My Most Important A/R Tool for useful tips on an important subject. One of John’s key points is to not abuse the back channel, but to use it judiciously. SageCircleSince 2000, SageCircle has helped analyst relations teams to focus on business value by encouraging innovative thinking that leverages insights and drives revenue. sagecircle.com