As we pointed out, analysts are increasingly using blogs as research development platforms so monitoring analyst blogs is a good way for analyst relations (AR) to get insights into analysts’ work-in-progress. With this information in hand, AR teams can then decide whether to join the conversation online or reach out to the analysts for a briefing or inquiry.
Because relatively few AR teams are monitoring analyst blogs, those AR professionals that use this technique can achieve a competitive advantage by getting in early on developing ideas when they can have the most impact.
Here are two recent examples of analysts using […]
Since 2000, SageCircle has helped analyst relations teams to focus on business value by encouraging innovative thinking that leverages insights and drives revenue.