It is critical for AR to thoroughly research a particular Magic Quadrant and its history. Even AR staffs that have been working with Gartner on a MQ for a long time could benefit from doing a little digging into the background of the MQ in order to separate reality from faulty memory and myth.
Talk with the analyst – Obviously, AR should be interacting with their Tier 1 analysts on a regular basis on a number of issues. In many cases being in charge of a MQ means automatic Tier 1 status for a Gartner analyst. Many of those interactions will provide valuable insights into the MQ and the analyst’s criteria for it. However, there needs to be a dedicated call on the MQ* that occurs once a quarter. Topics to be covered include:
- Changes in the analyst’s responsibility, new additions to the team, both creation and peer review
- If you are on a Magic Quadrant with more than one author, what is the current […]
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