Notes from Gartner’s Quarterly AR Call – Themes are royalty, expanded editorial calendar, org changes
On Thursday, June 19th Gartner’s Vendor Relations team held its regular quarterly analyst relations (AR) call. Because the Gartnerians do not currently offer a transcript of the call, just a replay, SageCircle is providing detailed notes.
SageCircle Advisory clients are encouraged to schedule an inquiry to discuss the call and how to apply the insights to their specific situations.
Themes – Research themes are important organizing principles like topics, roles and industries. Gartner themes cut across all boundaries and most research organizations write themes for their perspective. Themes are coordinated by the Senior Research Board. Themes are usually new or emerging topics, though some are existing topics with new relevance or enhanced impact. You should expect to get questions about themes during briefings and anticipate analysts using themes as a point-of-reference. Listed are the existing themes with their “champions.”
- Green IT
- Championed by Simon Mingay
- Consumerization of IT
- Championed by […]
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