For more than a decade there have been graphics that capture the evolving role of IT industry analysts as influencers in the market and on purchasing decisions. Here are […]
Since 2000, SageCircle has helped analyst relations teams to focus on business value by encouraging innovative thinking that leverages insights and drives revenue.
It has been interesting seeing the different responses to the Microsoft-Yahoo announcement. For example, as of 10:15 US Pacific Time:
No doubt, IDC and Gartner analysts have been talking to the press and clients, but frankly so […]
Since 2000, SageCircle has helped analyst relations teams to focus on business value by encouraging innovative thinking that leverages insights and drives revenue.
AMR announced in November 2007 that it had hired Jonathan Yarmis as the new VP covering advanced, emerging, and disruptive technologies such as social networks, mobility, and location-based technologies. Jon brings a long industry background to AMR, including 10 years at Gartner and stints as a VP at Hill and Knowlton and Waggener Edstrom.
Because it is unusual in the analyst industry to have a dedicated service focused on emerging technologies, we decided it would be interesting to interview Tony and Jonatan about their plans. The interview was conducted by Carter Lusher.
Question: AMR is known for its focus on supply chain and back office enterprise applications, why the move into “emerging and disruptive technologies”?
We have always believed that as many emerging technologies get past the toy phase, they become powerful business tools that are potentially transforming. As an example, AMR started tracking Internet developments in the mid ‘90s because we understood that it would ultimately be the vehicle for inter-enterprise (i.e. value chain) commerce. In the current case, there are several factors at work that we believe […]
Since 2000, SageCircle has helped analyst relations teams to focus on business value by encouraging innovative thinking that leverages insights and drives revenue.
The conference call is at 7 am US Pacific Time. I will be on Twitter giving a running commentary. My Twitter address is http://twitter.com/carterlusher
I don’t listen to the Gartner and Forrester earnings calls with the same mindset as a financial analyst. What I listen for are clues to […]
Since 2000, SageCircle has helped analyst relations teams to focus on business value by encouraging innovative thinking that leverages insights and drives revenue.
In what is for me an amusing twist how things normally work, here is an analyst firm getting a reprint of another analyst firm’s report in order to promote itself. In this case, it’s IDC that got the reprint of an Outsell report “IDC Grows Vertically Through Insights Product Line” to put on its website for marketing purposes. It is a pretty straight forward market research piece IDC, mainly facts with some analysis. You can get a copy by
Since 2000, SageCircle has helped analyst relations teams to focus on business value by encouraging innovative thinking that leverages insights and drives revenue.
Hmm, it’s early January, what to do? I know! For AR teams, it’s time for the big push to ensure the proper visibility at Gartner’s Spring Symposium. This is especially true for vendors that truly compete on hot tech, R&D and being on the leading edge. Spring Symposium has turned from deadly boring into an interesting opportunity to get visibility and recognition. Unfortunately, many vendors that should be mentioned at the “emerging trends” Symposium won’t be. Why? Most vendors are so focused on briefing analysts on today’s products or services that they do not get around to briefing the analysts on their work on emerging technologies and trends. There is still time to raise one’s profile, but the window is quickly closing. […]
Since 2000, SageCircle has helped analyst relations teams to focus on business value by encouraging innovative thinking that leverages insights and drives revenue.
One of my favorite sayings is “It’s good to be good, but it’s better to be lucky” and we were definitely lucky in early 2004 when Gartner appointed VP and Distinguished Analyst Carl Claunch as one of the two Lead Analysts for the company Dave and Carter worked at.
Up to that point, many of the major companies had great difficulty in getting Gartnerians to see the big picture about the entire company. We had the classic “blind men and the elephant” problem in that an analyst’s primary research coverage defined how they saw the company as a whole. […]
Since 2000, SageCircle has helped analyst relations teams to focus on business value by encouraging innovative thinking that leverages insights and drives revenue.
While browsing around YouTube this afternoon, I came across an interesting mix of analyst videos. Everything from firm level experiment like the Forrester Research channel (left) and the IDC eXchange channel to one-off videos by many other firms and individuals. I thought that Redmonk had a regular show on YouTube, but I did not find[…]
