3. Engage – AR implementation – Page 2

The Future of Transformative AR

Posted on January 29, 2021March 19, 2021 by Sarah Shamouelian

by Sarah Shamouelian

Sarah Shamouelian joined SageCircle in January 2021 from the Analyst Observatory, where she led the Analyst Advocacy Study. She has developed significant partnerships with clients, investors and resellers at Informa, Oxford Economics and Bombora. Sarah has worked on transforming numerous start-ups and mature businesses, providing services in information technology, media, data, sales and marketing.

She has an MBA with Merit from the Alliance Business School at the University of Manchester.

Don’t Be An AR Dinosaur

Posted on January 23, 2021March 19, 2021 by Sarah Shamouelian

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Sarah Shamouelian

She has an MBA with Merit from the Alliance Business School at the University of Manchester.

Analysts on Analyst Relations: An Overview

Posted on January 15, 2021March 19, 2021 by Robin Schaffer

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Robin Schaffer

Robin Schaffer guides AR and influencer relations teams in strategy, execution and value creation. She has led transformative analyst relations and marketing leadership for three decades, most recently with Kea Company, Alteryx, Glassbox, and the Analyst Observatory. Her prior experience in the technology industry includes Collibra, Unit4, NICE Systems, and AT&T.

sagecircle.com

Robin Schaffer On Maximizing Analyst Relations

Posted on January 15, 2021March 19, 2021 by SageCircle

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SageCircle

Since 2000, SageCircle has helped analyst relations teams to focus on business value by encouraging innovative thinking that leverages insights and drives revenue.

sagecircle.com

Now on sale: Analysts on Analyst Relations

Posted on December 10, 2020March 19, 2021 by Jasmine Richards

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Jasmine Richards

Jasmine Richards leads SageCircle’s research and training library, both commissioning new resources and updating content from the Kea Analyst Relations Portal. Jasmine also created SageCircle’s video training series for analyst relations teams.

She has previously worked as a radio presenter and news reporter, and graduated with a 2:1 BA (Hons) degree in Broadcast Journalism, with BJTC accreditation, from Nottingham Trent University.

New Gartner Survey Policy

Posted on November 12, 2020January 8, 2021 by Nirman Pradhan

Gartner advisor-level clients conduct three types of surveys—with and without third parties.
ken davis

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Nirman Pradhan

The Gartner Vendor Briefing Process Gets Easier

Posted on November 12, 2020November 12, 2020 by Nirman Pradhan

One of the biggest challenges AR leaders face is analyst availability. It’s especially challenging when a vendor crosses multiple markets and needs to brief several analysts at once. Peter Kalinowski Preface: In 2009 we cited this article as one of the most useful articles by analysts with tips on Analyst Relations. Over the decade since[…]

Tips for Increasing Analyst Awareness: An Interview With Gartner Research VP Laura McLellan

Posted on November 12, 2020November 30, 2020 by Nirman Pradhan

“Most technology providers maintain informal relationships with Gartner analysts. Yet adding a little structure to the relationship can yield much higher value.” Laura McLennan Preface: In 2009 we cited this article as one of the most useful articles by analysts with tips on Analyst Relations. Over the decade since then, the article’s fallen offline. In[…]