Seeing Analysts As High-Value Influencers Was A New Norm In 2020

Analyst Value Increases By 10% Despite Global Challenges

By: Ian Scott Following the release of the Analyst Value Survey, the Analyst Observatory (the team behind the project) has been crunching the numbers from the 2020 edition. This one-of-a-kind survey is the only annual survey of analyst users, looking at both premium and unpaid use. It is uniquely suited to evaluate the true demand[…]

Why Relationships With Analysts Are Important

Why Relationships With Analysts Are Important

By: Robin Schaffer As an analyst relations professional, it’s crucial to understand analysts in various ways. Handling analysts well and creating good, lasting relationships with them can enhance business value, manage first-class executions, secure needed investments, maximize analyst influence, and attain the internal recognition of business contributions. On the flip side, not having a good[…]